The Maritime Industry (Re)connects at SMM Hamburg
Following a pandemic-induced break from meeting in 2020, the maritime world once again gathered in central Hamburg from 6 – 9th September at SMM Hamburg. Across 90,000 sqm over 2,000 exhibitors showcased their products and services, introduced innovations, shared best practices and discussed hot topics with more than 30,000 visitors from across 100 nations.
Key topics and challenges discussed included decarbonisation, offshore technology, maritime security and digitalisation, and a number of start-ups pitched their innovate products and solutions.
A Saltwater Stone team was on site at SMM to support clients communicate their latest news. Kongsberg Maritime was awarded the first ever type approval covering of EPL/ShaPoLi (engine power limitation/shaft power limitation) by classification society DNV. Kongsberg Digital signed an MoU with Shell Marine to accelerate decarbonisation initiatives.
Ocean Signal Limited launched its latest and most technologically advanced safety beacons, and ACR Electronics, Inc. launched its advanced AIS EPIRB.
A kick off meeting was held with Inmarsat in preparation for their sponsorship activities around The Ocean Race, whilst their SMM presence focussed on their satellite communication solutions for the commercial market.
Armach Robotics, Inc. was present at the exhibition to further discussions with early adopters of their in-water hull cleaning service, and Karl Lander, Director, Regulatory Compliance and Outreach, was interviewed for Maritime Reporter and Engineering News.
It was a busy week for exhibitors and visitors alike, and we look forward to doing it all again at the next SMM 3 – 6th September 2024.
If you would like help securing a stand at the next SMM or other industry event, are looking to outsource your event management, would like key insights into publications and their industry reach to maximise your advertising spend, want your news and marketing communications to reach key editors and journalists, or just want to chat maritime PR over a coffee, then please get in touch via DM or show@saltwater-stone.com.
We look forward to hearing from you.
If you would like assistance at exhibitions to connect with the media, please get in touch with us. We would be more than happy to discuss how Saltwater Stone can help you achieve your goals.
Written by Silke Braham
An experienced B2B marketer passionate about helping maritime companies achieve their marketing goals through communication, digital presence and event management.