The Importance of Client Relationships in PR
Client Relationships, like any other relationships, thrive on mutual respect, understanding, and consistent positive interaction. They begin from the moment the first interaction w
Charlie’s Take – AI in PR
Whether you are aware of it or not, you have almost certainly encountered some sort of AI in your daily life. 2023 saw a shift in AI’s move to the mainstream, particularly eviden
Sustainable Success Stories: How Our Clients Are Leading the Way
‘Meeting the needs of the present without compromising the ability of future generations to meet their own needs’ is the definition of sustainability according to the 1987 Unit
Maximising Impact: Why Quality Over Quantity Matters
In the world of media coverage, it’s not the sheer volume that holds sway, but rather the precision of placement. As a specialist marine PR agency, Saltwater Stone understand
Elevating Your PR Investment: Unleashing the Power of Collaboration
In the ever-changing seascape of maritime public relations, the success of your PR investment is not just about choosing the right agency; it’s about navigating the journey t
Tales from the Road: A Designer’s Journey Across South-East Asia
Hey, design enthusiasts! Tara here, with my report from the chaotic yet incredibly inspiring world of a digital designer on the move. I’ve just returned from an epic adventur
Strategic PR Planning for a Successful 2024: Charting Your Course
As we approach 2024, now is the perfect time to reflect on the importance of strategic planning in public relations. Just as a captain needs a clear course for a successful journey
Let’s talk LinkedIn!
LinkedIn is a powerful B2B platform, connecting professionals and businesses on a daily basis. Unlocking Brand Awareness on LinkedIn: A Strategic ApproachLinkedIn isn’t just
Top 10 tips for Writing a Press Release
A press release is a written document informing the media about a particular item of news. They are normally written by PR and communications experts whose job it is to inform targ
How to Choose a Marine PR Agency in 2022
Public relations is the strand of marketing crucial to most businesses. But with the many different marine PR agencies out there, how do you know which one is best for your busines